By Kristina Monllos President Trump’s second term will be different from his first. It seems his relationships with the media, tech and marketing industries already…
By Adam In Kentucky, over 1.4 million adults entered the workforce without a post-secondary credential. Of these 1.4 million, a whopping 66% do not have…
By Lauren Dean Traditional marketing versus digital marketing has become a hot topic among marketing professionals. I set out to learn the pros and cons…
By Marty Swant Last week saw not one but two high-profile AI legal battles under the spotlight, with updates in separate copyright cases against Meta…
By Michael Bürgi They say the only constant is change, and that couldn’t be more true of the 2025 national advertising marketplace, as the U.S.…
By kbodnar@hubspot.com (Kipp Bodnar) We turned our standard nurture email flow into an AI-driven conversion powerhouse. Here’s what we did, what worked (and what didn’t),…
By Sheryl Green A few years ago, I faced one of the most demanding campaigns of my career. The project had an incredibly tight deadline,…
By Ronan Shields Telcos and ad tech: the media world’s messiest on-again, off-again relationship. T-Mobile’s $600 million cash swoop for outdoor ad specialist Vistart is…
By Ronan Shields Telcos and ad tech: the media world’s messiest on-again, off-again relationship. T-Mobile’s $600 million cash swoop for outdoor ad specialist Vistart is…
By Alexander Lee The impending U.S. TikTok ban could threaten some creators’ ability to grow their audiences across all platforms — not just the embattled…
