Google has been ruled a monopolist for the second time within a year, but now the industry is asking how long will it have to wait for an actual outcome, and what measures are necessary to make any real difference?
In a landmark ruling, Judge Leonie Brinkema has found Google ”>>”
Fri, Apr 18, 2025Source Digiday
U.S. Judge Leonie Brinkema just called it: Google broke the law to cement its monopoly over online advertising. Four weeks in September laid bare exactly how it did it. But if you missed the courtroom drama or need a refresher, here’s the unfiltered story of how Google boxed out rivals ”>>”
Fri, Apr 18, 2025Source Digiday
This is a developing story and will be updated throughout the day.
Google has been found guilty of antitrust violations in two of the three alleged markets, following a long-awaited ruling in its ad tech antitrust battle with the Justice Department.
Judge Leonie Brinkema partially sided with DOJ lawyers ruling Google guilty ”>>”
Thu, Apr 17, 2025Source Digiday
This State of the Industry report, sponsored by Optable, examines how publishers and media owners are enhancing data monetization strategies while navigating privacy regulations, advancing targeting capabilities and embracing new opportunities for data collaboration.
As digital advertising navigates the loss of third-party data signals, the tools and tactics for targeting, measurement ”>>”
Thu, Apr 17, 2025Source Digiday
Visual content, be it video, infographics, photos, or some secret fourth thing, is a must-have in any marketing campaign. But, if you struggle to edit visuals or coordinate elements like colors and fonts, creating visual content for your brand can seem daunting.
If that‘s the case, I’ve been in ”>>”
Wed, Apr 16, 2025Source HubSpot Blog
In the paid acquisition world, clicks on your ads can seem like the holy grail. But to accurately measure my content’s converting capabilities, I’ve found cost per acquisition (or CPA) to be a much more valuable metric.
If you really think about it, clicks only tell you if people ”>>”
Wed, Apr 16, 2025Source HubSpot Blog
Social buying. Everyone and their mama is doing it — or maybe it‘s just me and my family. I’m consistently tagged in posts (thank you, cousin) about adorable gifts, must-have outfits, and the like.
Now, I’m a content marketer who knows when I’m being sold to, but even I ”>>”
Tue, Apr 15, 2025Source HubSpot Blog
Before you decide what to buy, you probably decide where to shop — which means turning to your favorite search engine. With online searches dominating as the starting point of most purchases, customer journey SEO is now mission-critical for every business.
I honestly can’t remember the last time I ”>>”
Tue, Apr 15, 2025Source HubSpot Blog
In the current environment, B2B marketers need to make every investment count. So it’s interesting to see that, according to data from Madison Logic and The Harris Poll, social media advertising and AI tools were tied for the top spot among planned areas of increased B2B marketing investment here in ”>>”
Mon, Apr 14, 2025Source Top Rank Blog
The GameZone Tablegame Champions Cup (GTCC), held from December 4 to 8 last year, brought together the finest Tongits players in the Philippines for a high-stakes tournament that showcased the pinnacle of skill and strategy in this popular Filipino card game. The event, meticulously organized by GameZone, attracted nationwide attention ”>>”
Thu, Apr 10, 2025Source Social Media Explorer
Artificial intelligence is a powerful tool that has reshaped the way we do work. However, this tool relies on humans to function, requiring the proper training and prompting in order to be helpful. This is called prompt engineering, which is the art and science of what you say and how ”>>”
Wed, Apr 09, 2025Source Social Media Explorer
The Impact of AI Overviews on SEO: How Smart Brands Turn a Threat into Competitive Opportunity
Over the last year, the introduction of AI Overviews in Google’s search engine results page (SERP for short) has launched the SEO industry into a new era. B2B brands are seeing drops of up to ”>>”
Wed, Apr 09, 2025Source Top Rank Blog
Chronic pain is a persistent and often debilitating condition that affects millions of people worldwide. Whether it’s the result of an injury, an inflammatory disease, or a long-term health issue, managing chronic pain can be a complex challenge. While conventional treatments like medication, physical therapy, and lifestyle changes can offer ”>>”
Tue, Apr 08, 2025Source Social Media Explorer
In Content Marketing Institute’s 2025 B2B Content Marketing Benchmarks, Budgets, and Trends Report, 81% of B2B marketers say their teams are using Gen AI tools. In the same report, Ann Handley of MarketingProfs shared that “43% of B2B marketers struggle with differentiating their content from their competitors. We struggle standing ”>>”
Mon, Apr 07, 2025Source Top Rank Blog
SEOUL, March 28, 2025 — It was billed as a night to remember. A pulsing 10PM-to-5AM lineup at Elrow Seoul, one of Gangnam’s underground venues. The posters promised energy. The DJ list boasted names like 1_TALL, Immersein, ELLA, Spero Spera… and nestled right in the middle: SILVERSTAR OH.
But if you ”>>”
Sat, Apr 05, 2025Source Social Media Explorer
If you are struggling with your SEO results right now, believe us: you are not alone.
The search landscape has been thrown into a state of complete turmoil, and brands are feeling the effects. SERP volatility is running rampant amid the converging impacts of AI, algorithm updates and changing user behaviors.
As ”>>”
Wed, Apr 02, 2025Source Top Rank Blog
With the economy up in the air due to inflation kicking into high gear, war, interest rates rising, and other factors that we can’t control we decided it would be great to see how other marketers are reacting.
And we didn’t want to know how marketers were reacting just in the ”>>”
Tue, Dec 13, 2022Source Kiss Metrics Blog
When sending out automated emails to your list, how personalized are they?
I’m not talking about things like $firstname, or order by $date for free shipping – but actual personalization based on their behavioral triggers.
Let’s dig a little bit into the numbers behind this. According to the latest Blueshift Report, trigger-based ”>>”
Sun, Dec 11, 2022Source Kiss Metrics Blog
Marketers who use YouTube are usually keen to reach the widest audience possible. After all, the more YouTube views you get, the more exposure.
While they’re not the only metric that determines the success of your YouTube marketing, generating a decent number of views for your videos is something that you ”>>”
Sat, Dec 10, 2022Source Kiss Metrics Blog
In today's episode of Whiteboard Friday, Moz SEO expert Tom Capper walks you through cannibalization: what it is, how to identify it, and how to fix it. ”>>”
Fri, Sep 17, 2021Source Moz Blog
Let's take an in-depth look at Moz.com title tags that were re-written by Google, including three case studies where we managed to fix bad rewrites. ”>>”
Thu, Sep 16, 2021Source Moz Blog
See how, through several little tweaks to their conversion strategy, the team at Chromatix attracted a higher tier of customers, more inquiries, plus over $780,000 worth of new sales opportunities. ”>>”
Wed, Sep 15, 2021Source Moz Blog
Miriam helps you get started in Google My Business Products with this illustrated tutorial, walking you through how to add your most important products and services. ”>>”
Mon, Sep 13, 2021Source Moz Blog
There are so many questions your customers may have and a big category you may not be addressing is the HOW: “How is it made? How is it done? How can I fix this?” So many companies don’t show the how because they’re afraid the customer will end up doing ”>>”
Thu, Oct 18, 2018Source The Sales Lion
Too often, we talk about our products or services and our customers don’t know what we’re talking about. We’re using industry-specific jargon that goes right over their heads! It’s a problem, but we can solve it by creating content that speaks to this issue.
It’s called “what is” content. You need ”>>”
Wed, Oct 17, 2018Source The Sales Lion
How would you rate yourself as a communicator? AND how do you even explain the concept of great communication? Well, the ability to ask great questions determines your communication prowess, and it allows those listening to us to discover truths themselves. That’s what we want, right?
Salespeople, managers, maybe even your ”>>”
Wed, Oct 03, 2018Source The Sales Lion
Our ultimate goal, as a speaker, is to move our audience. Well, where do you even start? How do you get your audience engaged and inspired by your words? It’s possible, even if there’s audience members who don’t even want to be there!
The greatest secret to influencing your audience is ”>>”
Mon, Oct 01, 2018Source The Sales Lion