Advertisers look for advantage in Sky’s ITV deal
By Sam Bradley Sky’s deal for ITV looks set to fundamentally reshape the U.K. media industry. Two of the country’s biggest broadcast players will operate…
By Sam Bradley Sky’s deal for ITV looks set to fundamentally reshape the U.K. media industry. Two of the country’s biggest broadcast players will operate…
By Krystal Scanlon Less than three weeks after officially launching in the U.K., OpenAI is looking to expand its ad pilot across Europe, accelerating the…
By Seb Joseph At an IAB Europe forecast panel yesterday (July 7), Ian Whittaker — a former City equity analyst who now runs Liberty Sky…
By Ronan Shields Related Insights Member Exclusive Ad Tech Briefing: PE firms are eyeing take-private deals but Google’s fate casts a shadow Subscribe To…
By Adam Most founder profiles open with a single big idea, a product the world had never seen until its creator willed it into existence.…
By Gesten van der Post Social Media Explorer covered this gap before. Mental health content is one of social’s biggest categories. It drives a lot…
By Headlines Team Summary: Instalment loans reduce financial stress through fixed repayments, clear costs and predictable budgeting Consumers often find that one of the most…
By Sam Bradley Major advertisers marshal increasingly large hosts of influencers to support their marketing goals. But many lack the necessary internal scaffolding to connect…
By Seb Joseph Dollar Shave Club already makes 90% of its advertising in-house. Its new brand boss wants AI to close the rest of the…
By Krystal Scanlon Mel Robbins is one of the world’s most listened-to podcasters, and the woman behind the “Let Them” theory — the simple idea…