Memorable marketing, visible mistakes, and a faster horse

By cdelprincipe@hubspot.com (Curt del Principe) Today’s master bucks more trends than probably anyone I’ve interviewed. She ignores the competition. She refuses to put ✨AI sparkles✨…

Aaron July 14, 2025

How B2B Marketers Can Win Over the CFO: Building Better Marketing and Finance Alignment

By Nick Nelson What’s the most essential ingredient in successful B2B marketing? You might offer any number of different good answers: talent, creativity, strategy, technology,…

Aaron July 14, 2025

Looking for the best AI tools for Excel? Here are my 5 favorite options

By Lipsa Das As a marketer, my Mondays typically start with diving into the previous week’s performance reports. Excel sheets with campaign data, social post-mortems,…

Aaron July 14, 2025

7 best CRMs for retail businesses in 2025

By ttaylor@hubspot.com (Tristen Taylor) Retail businesses face unique challenges in today’s competitive marketplace. Managing customer relationships across multiple channels, tracking inventory alongside sales data, and…

Aaron July 14, 2025

Media Buying Briefing: Are holdcos at a tipping point, or is this just another bump in the road?

By Michael Bürgi Last week may have ushered in the first moments of a shift in balance among the holding companies. WPP named its new…

Aaron July 14, 2025

Vista Equity Partners’ TripleLift implements ‘significant’ layoffs

By Ronan Shields Related Insights Evolving Agencies AI screenings, budget cuts, and burnout: What’s really behind advertising’s hiring disconnect Read More TripleLift, the self-styled creative…

Aaron July 14, 2025

Beyond the Meme: How Antonio Lievano Leveraged Internet Criticism Into Career Growth

By Editorialist Team In the age of cancel culture and public shaming, most internet personalities crumble when faced with widespread criticism. But Antonio Lievano is…

Aaron July 11, 2025

How an Edmonton Car Accident Lawyer Can Maximize Your Injury Compensation

By Headlines Team As Preszler Injury Lawyers, we maximize your injury compensation by thoroughly documenting your injuries, gathering strong evidence, and challenging insurance company tactics…

Aaron July 11, 2025

Omnicom confirms the pending exit of influential Annalect chief Slavi Samardzija

By Ronan Shields Slavi Samardzija is exiting Omnicom’s Media Group’s Annalect in September, with sources interpreting the CEO’s exit as indicative of pending changes within…

Aaron July 11, 2025

5 best CRMs for utilities in 2025

By HubSpot Editorial Water, electricity, and heat are complicated enough. Add the responsibility of regulations and customer relations, and utilities companies are set up for…

Aaron July 11, 2025

Memorable marketing, visible mistakes, and a faster horse | International Association of Digital Marketing Professionals (IADMP) - Part 44