Newsroom unions’ return to office negotiations heat up as fall approaches
By Sara Guaglione With the summer season winding down, some media companies are beginning to push employees to work from the office more regularly, reigniting…
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Publisher CROs say auto, travel and luxury advertisers are leading the revenue rebound
By Kayleigh Barber The “light at the end of the tunnel” is finally visible for advertising revenue thanks to a couple standout ad categories that…
How Often Should I Update My Company’s Disaster Recovery Plan?
By Chris Turn Updating your company’s disaster recovery plan (DRP) should be done on a regular basis. It is important to keep the DRP up-to-date…
The 23 Best Graphic Design Portfolios We've Ever Seen, & How to Start Your Own
By Caroline Forsey A great graphic design portfolio can’t move mountains, but it can change your life with a new job or opportunity. AI and…
Why You Need to Create More Landing Pages [Data + Tips]
By pvaughan@hubspot.com (Pamela Vaughan) “I’ve already got some landing pages, so why should you make more?” That sounds almost as crazy as saying the question,…
Elevate B2B Marketing News Weekly Roundup: Marketers Increase Social Spending & LinkedIn Updates Newsletters
By Lane Ellis LinkedIn Updates Newsletter Creation UI, Adds Option to Host Multiple Newsletters Microsoft-owned LinkedIn has developed a more robust editor for creating newsletters…
Publishers still find it challenging to measure readers bypassing their paywalls
By Sara Guaglione Publishers began closing loopholes that allowed people to bypass their paywalls with fervor back in 2019, but it’s still a challenge for…
The week that was in AI: the latest in creating, using and regulating generative AI
By Marty Swant State lawmakers for years have been ahead of Congress in passing data privacy legislation. Will the same happen with generative AI? A…
As National CineMedia comes out of bankruptcy, cinema ad firms try to hold their ground
By Michael Bürgi July may have been a blockbuster month for the movie industry, thanks to the odd-couple pairing of Barbie and Oppenheimer — and…
Media Briefing: Publisher CROs say Q3 ad revenue is pacing up but advertisers are looking past Q4
By Kayleigh Barber This week’s Media Briefing checks in with four media revenue chiefs about how the second half of 2023 is pacing from an…