By Ronan Shields Related Insights The Programmatic Marketer MediaMath’s bankruptcy exposes ad tech’s cash flow and credit management challenges MediaMath’s downfall confirms what was already…
By Outbrain Gone are the days when viewability sufficed as a primary currency — the unit of value — for buying and selling ads. Instead,…
By cwainwright@hubspot.com (Corey Wainwright) The best content marketers aren’t afraid to share. Share content. Share links. Share ideas. Share data. That said, you’re also supposed…
By Adam Manan Vastsyayana/AFP Photo via Getty Images AFP via Getty Images Meta makes changes just days before deadline for users to feeds within the…
By Joshua Nite Why personalize B2B content? If your solution is the best fit for a particular problem, why not just list your features and…
By Ronan Shields Several consumer advocacy groups have issued fresh calls for the Federal Trade Commission to investigate Google based on recent research that called…
By Zofia Zwieglinska This story was first published by Digiday sibling Glossy Claire’s has inked a new partnership with creative gaming studio Super League, as…
By Antoinette Siu A recent report said that teens prefer YouTube for gaming content — over other channels like Twitch. The findings come as YouTube…
By DISH Media Dianne Cairoli, retail lead, client vertical sales, DISH Media Retailers are looking to make ad dollars go further, faster. Economic uncertainty and…
By Caroline Forsey As a hiring manager, asking questions like, “What’s the greatest challenge you’ve overcome?” is important to learn about an applicant. But what…
