By cchi@hubspot.com (Clifford Chi) Psychology tells us that emotions drive our behavior, while logic only justifies our actions after the fact. Marketing confirms this theory.…
By Kimeko McCoy Subscribe: Apple Podcasts • Stitcher • Spotify For the most part, the advertising industry’s diversity, equity and inclusion efforts have been an…
By Kayleigh Barber Some Black-owned publishers feel the crackdown on made-for-advertising sites (MFAs) unfairly puts them at a disadvantage — particularly while grappling with declining…
By Chris Turn As businesses continue to modernize their operations, many are turning to Software as a Service (SaaS) solutions for various aspects of their…
By Katelyn Drake Google has once again unleashed a wave of changes with its October 2023 Core Algorithm Update. As with any Google core update,…
By juthompson@hubspot.com (Justina Thompson) In today’s digitally connected world, social media platforms are constantly evolving. Among the frontrunners is Threads, Instagram’s newly-developed social media hub.…
By ttaylor@hubspot.com (Tristen Taylor) One thing you may not know about me is that I love to go to comic and anime conventions. It’s so…
By Michael Bürgi Anyone paying attention to what’s been going on in the digital media world knows that standards — or a lack of them…
By Marty Swant Social platforms have spent years rolling out AI-powered visual search tools that help people identify and buy elements of the real world…
By Full Editorial In the digital age, a strong social media presence can be the lynchpin of success for businesses, influencers, and brands alike. However,…
