How Social Media Enhances SEO: Insights from Backspace Marketing
By Headlines Team Harnessing the Power of Social Media and SEO Backspace Marketing, a digital marketing agency based in Delaware, sheds light on how businesses…
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From strategy to CEO: Ruben Schreurs to lead Ebiquity through industry change
By Seb Joseph Media management firm Ebiquity has promoted chief strategy officer Ruben Schreurs to CEO, succeeding Nick Waters. After four years at the helm,…
How independent agencies are staking their claim in the creator economy
By Krystal Scanlon When marketing firm The Brandtech Group acquired theAmplify back in 2016, followed by Collectively in 2020, the creator economy was still a…
2025 Influencer Marketing Budget Trends: Where B2B Marketers Are Investing and Why
By Theresa Meis Did you know that 61% of B2B leaders believe influencer content deserves a bigger slice of their marketing budget? According to LinkedIn,…
2025 Influencer Marketing Budget Trends: Where B2B Marketers Are Investing and Why
By Theresa Meis Did you know that 61% of B2B leaders believe influencer content deserves a bigger slice of their marketing budget? According to LinkedIn,…
Future Trends in SEO and Social Media: Backspace Marketing Insights
By Headlines Team The digital marketing landscape is evolving rapidly, with social media and search engine optimization (SEO) increasingly interwoven. Backspace Marketing, a Delaware-based agency…
Roblox ecosystem appears unmoved following report on inflated numbers and child safety issues
By Alexander Lee On Oct. 8, activist short-selling firm Hindenburg Research released a report alleging inflated numbers and child safety issues on Roblox. Just over…
How To Make Engaging Videos: 6 Psychology-Backed Hacks
By Shadrack Wanjohi What do you think makes for an engaging video? I used to think that any video under 10 minutes couldn’t offer real…
Media Buying Briefing: A tale of two reports (on media agencies)
By Michael Bürgi The media agency world, or at least its biggest players, received a vote of relative confidence from a major analyst group last…
TikTok pushes to attract SMBs and its latest advertising tool might just do the trick
By Krystal Scanlon In TikTok’s search to attract more SMBs, it’s turning to automation. That journey started off with automating how ads are bought, but…