5 Marketing Experts Predict The Top Trends We'll See in 2025
By Caroline Forsey I went to a psychic when I was 22. She told me I was “about to take a long journey across the…
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Media Briefing: The top trends in the media industry in 2024
By Sara Guaglione There will not be a Media Briefing next week due to Digiday’s holiday break. This week’s Media Briefing takes a look at…
Uber’s Ad playbook for 2025: scaling, innovating and staying the course
By Seb Joseph For 2025, Uber Advertising is sticking with what works: scaling up markets, doubling down on programmatic and adding new formats, according to…
The Real ROI of Social Media Advertising for Startups
By Headlines Team For startups operating on tight budgets, every marketing decision matters. Social media advertising has evolved into a powerful channel for driving growth,…
Digiday+ Research: Marketers reflect on what they consider a successful 2024
By Julia Tabisz Interested in sharing your perspectives on the media and marketing industries? Join the Digiday research panel. The time to reflect on the…
How esports organization 100 Thieves rejuvenated its sponsorship business in 2024
By Alexander Lee After an ambitious, but abortive, effort to diversify its business in 2023, the esports team 100 Thieves refocused on brand partnerships in…
How Backspace Marketing Highlights the Role of Optimized Social Media Profiles in Driving SEO Success
By Headlines Team Optimizing social media profiles has become a strategic advantage for businesses seeking improved search visibility and digital reach. Backspace Marketing, a leading…
How consumer purchase insights unlock the potential of CTV and retail media
By Affinity Solutions Damian Garbaccio, Chief Business and Marketing Officer, Affinity Solutions CTV and retail media are some of the fastest-growing advertising channels and the…
40 Zoom Backgrounds For Memorable Meetings [+ Holidays, Parties & More]
By Precious Oboidhe Zoom backgrounds have been my lifesaver since I started scheduling remote meetings. With these backgrounds, my video stays on, and I don’t…
How to Get Celebrity Endorsements — Even if You're Not a Huge Brand
By Tina Aita As a marketer and pop-culture fanatic, I am fascinated by celebrity marketing. I love seeing a new ad or social media campaign…