What happened when 6.8m people were told real Monet art was AI
By Phill Agnew AI content is polarizing. When users spot that AI was used in art, backlash often follows. So, let’s run a quick experiment.…
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Media Buying Briefing: The latest lures holding companies are using to grow principal media
By Michael Bürgi Principal media once again finds itself in headlines, at least in Digiday. That’s because it seems the agency holding companies are throwing…
Who owns the creative brief? Brands and creators are renegotiating the relationship
By Kimeko McCoy Brands used to treat creators like media buys, spending ad dollars to rent their audiences. Now, they’re prodding creators to help them…
Understanding Irish Culture Before Your First Trip to Ireland
By Adam Ireland is famous for its dramatic landscapes, historic castles, traditional music and welcoming towns. However, visitors who take some time to understand the…
Kentucky Ranks Sixth Nationwide for Immigrant Workforce Readiness
By Headlines Team New research reveals that Kentucky’s foreign-born population is younger and has a higher concentration of working-age residents than many of America’s traditional…
Nike, Lululemon hit with lawsuits alleging deceptive ‘phantom discounts’
By Gabriela Barkho This story was first published by Digiday sibling ModernRetail The retail industry is facing a significant surge in legal scrutiny as “phantom…
The case for and against agencies betting on tokens the way they bet on media
By Seb Joseph Compute is about to become the next big commodity in advertising. The economics demand it. AI has gotten expensive enough, fast enough,…
Are Electric Vehicles Still Worth the Cost Without Federal Tax Credits?
By Headlines Team Higher Gas Prices Strengthen the Case for EVs, but Depreciation, Charging Access and State Fees Complicate the Math The financial case for…
The Deadliest Driving Month Depends on the Risk
By Headlines Team October Leads the Nation, but Speeding, DUI and Pedestrian Deaths Follow Different Calendars Fatal crashes do not follow a single national schedule.…
HubSpot AEO vs. Otterly: Platform or standalone tool?
By HubSpot Staff Here’s the question most teams are actually trying to answer: do you need a standalone tool to monitor how your brand shows…