By Gabriela Barkho This story was first published by Digiday sibling Modern Retail. With fierce competition moving in from bigger companies, brands are trying to…
By Michael Bürgi It can sometimes be a fine line between a promise and a threat — but that’s where generative AI stands in its…
By cdelprincipe@hubspot.com (Curt del Principe) Lights dim. Sounds hush. The aerialist spins into the air. Sequins sparkle in the warm light of a followspot, and…
By Jessica Davies Meta has finally entered the AI content licensing fray. The platform has secured seven, multi-year AI content licensing deals with publishers, including…
By Brianne Garrett “I think we’re moving into a space where most beauty companies are tech companies,” says Maya Smith. It’s a striking claim from…
By Jessica Davies European publishers are feeling pretty grim about the outcome of the Digital Omnibus, released on Nov. 19. For a moment, the European…
By Seb Joseph Programmatic marketers may not understand AI but they’re even more unsure of themselves. That was the undercurrent at this week’s Digiday Programmatic…
By rsukhraj@hubspot.com (Ramona Sukhraj) The future of newsletters is bright, but it’s a far cry from its snail mail origins. I’m showing my age here,…
By esantiago@hubspot.com (Erica Santiago) In business, to waste time is to waste money so you need a strategy that is efficient and the best use…
By Sara Guaglione This week’s Media Briefing looks at why publishers are adding vertical video feeds to their websites and apps in an effort to…
