CRM for insurance companies: What it does and why it matters
By Mandy Bray Insurance is a business built on relationships, but agents can’t manage all their contacts and communications alone. A CRM for insurance companies…
The Largest Digital Marketing Community Worldwide | Become a Member
Author: Aaron
Media Buying Briefing: How ‘outcomes’ has become the latest term to be overused
By Michael Bürgi Welcome to the year that the holding companies all use (and perhaps abuse) the word “outcome” in either singular or plural form.…
New court filings detail how WPP’s turnaround stalled — from the inside
By Seb Joseph WPP’s fall from holdco supremacy has been apparent for a while. But newly revealed accounts from insiders lay out, in granular detail,…
Why Hospital Infrastructure Is In Need of Dire Upgrades
By Seth Grimes In the modern era of medicine, people are living longer and, in many cases, healthier lives than ever before. Advances in medical…
Why Local IT Support Matters for Growing Businesses
By Chris Turn Every growing business reaches a point where technology stops being a convenience and starts being a lifeline. Email outages, slow networks, and…
Pardot alternatives: What B2B marketers are choosing now
By Kayla Schilthuis-Ihrig Seventy percent of marketers believe the marketing industry has changed more in the past three years than in the past 50. That…
How Collision Repair Shops Fix Damage Around a Wheel Opening
By Chris Turn Wheel opening damage is one of the more deceptive types of collision repair. What looks like a simple dent or crease along…
How AI Is Changing Brand Reputation, and What Social Media Marketers Need to Know
By Headlines Team For years, social media marketers focused on reach, engagement, and the steady work of building an audience. That work still matters, but…
European publishers are getting hit harder by AI bot scraping, report finds
By Sara Guaglione European publishers are getting hit harder than North American sites by AI bot scraping – and no one really knows why. A…
Future of Marketing Briefing: The public ad tech era is over
By Seb Joseph The ad tech public era is over. Not literally, of course. A handful of scaled, still-growing platforms remain public. There just aren’t…