By Digiday Awards The Digiday Media Buying and Planning Awards recognize companies, campaigns and technology that have been most successful in the modern media landscape.…
By Headlines Team Anubhav Mittal has spent more than two decades solving the kind of problems that define enterprise value, not in theory, but in…
By Ronan Shields The programmatic supply chain has spent the past decade optimizing around distance — separating data, decisioning, and execution across multiple hops in…
By Sara Guaglione Publishing execs aren’t convinced if — or when — Google Zero will happen, but they’re preparing for the worst anyway: a future…
By Yamini Rangan There’s a widening gap between what the market says about AI and what we actually hear from customers. The media, the VCs,…
By juthompson@hubspot.com (Justina Thompson) The AEO benefits that matter most to marketing leaders have shifted from theoretical to measurable. As more buyers discover brands through…
By Lee Odden There’s a question that I think a lot of B2B marketers and creatives have right now: With use of AI in social…
By Michael Bürgi Dentsu has undergone a shift in top management on a global scale, with new global CEO Takeshi Sano in charge of an…
By Krystal Scanlon Whether X’s ad business has recovered to pre-Elon Musk ownership levels has been one of those questions that’s somehow managed to be…
By Seb Joseph OpenAI may be telling marketers to treat ChatGPT as a test channel rather than a performance one but its partner deals, tech…
