Overheard at IAB Tech Lab Summit: Tim Berners-Lee on the agentic web
By Ronan Shields Digiday readers need no reminder that the internet’s infrastructure, not to mention its funding, is in flux, causing equal amounts of trepidation…
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How a Backlink Building Service Supports Startups After Technical SEO is Complete
By Profitable News Key Takeaways Prioritize a backlink building service after technical SEO is finished, because a fast, crawlable site still won’t rank for tougher…
OpenAI turns on cost-per-action ads inside ChatGPT
By Krystal Scanlon OpenAI has switched on cost-per-action ads inside its ads manager, Digiday has learned. The feature, which is currently available to select advertisers…
Vox Media CRO Geoff Schiller joins Screenvision as CEO
By Sara Guaglione Geoff Schiller, former CRO at Vox Media, is set to become CEO of cinema ad network Screenvision. The move marks Schiller’s first…
Alex Wilcox And The Aviation Career Path From Customer Service To Executive Leadership
By Headlines Team Alex Wilcox is co-founder and CEO of JSX, a Dallas-based semi-private air carrier focused on faster, simpler short-haul travel. The career behind…
Knower Tech hires Prebid’s Racic to helm a new data curation offering for buy and sell sides
By Michael Bürgi As the holding companies suck up or build more ad tech, including AI-powered data curation — look no further than Publicis’ recent…
Media Briefing: As Google traffic ebbs, some publishers see social platforms as real revenue linesÂ
By Sara Guaglione This week’s Media Briefing looks at why publishers are once again turning to social platforms for audience growth and revenue as AI-driven…
The role of citations in AEO: Why citations matter more than backlinks for AI visibility
By juthompson@hubspot.com (Justina Thompson) For years, the SEO playbook was straightforward: earn backlinks, climb rankings, capture clicks. But as AI reshapes how traditional SEO works,…
ACR data is invaluable, but only if it lives within DSPs
By Nexxen Oscar Rondon, vice president, data and measurement solutions, Nexxen  Today’s TV advertising doesn’t have a data problem; it has an execution problem. The…
Why publishers are betting on video to counter AI search
By EX.CO Shachar Orren, co-founder and CRO/CMO, EX.CO For three decades, the click was the currency of digital publishing. Someone wrote the headline, someone clicked…