Importance Tips for Integrating Social Media With Your TL Trade Show Display
By Doug Brown Social media has revolutionized the way businesses connect with their audience, and when it comes to trade show marketing, integrating social platforms…
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Google’s antitrust trial spotlights search ads on the final day of closing arguments
By Marty Swant Ads took center stage today in Google’s antitrust trial, as the U.S. Dept. of Justice sought to show the search giant as…
What’s the Difference Between Ad Fraud vs Click Fraud?
By Gesten van der Post Over $600 billion was spent on PPC ads in 2023. With this huge volume of revenue bad actors continue to…
Google and DOJ attorneys begin closing antitrust arguments
By Marty Swant Lawyers for the U.S. Justice Department and Google yesterday began their closing arguments in an ongoing antitrust trial, which comes nearly nine…
NewFronts Briefing: TikTok and Meta pitch short-form video offerings and AI tools on the final day
By Sara Guaglione On the last day of the IAB’s four-day NewFronts, social platforms like Meta and TikTok pitched their short-form video offerings to advertisers…
Common YouTube Automation Pitfalls To Avoid: Insights From Grow Channels
By Doug Brown The world of YouTube automation beckons with its promise of passive income and creative freedom. But like any promising path, it’s riddled…
How brands are using gaming personas to reach players effectively
By Activision Blizzard Jordan Shlachter, head of measurement and insights, Activision Blizzard Media With 3.4 billion players actively gaming, advertisers have a unique opportunity to…
7 Ways to Grow Your Email List (and Your Revenue) in 2024
By Jenna Kutcher Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. If…
Audio AI: How AI Is Changing Podcasts, Audiobooks & More
By ross@rosssimmonds.com (Ross Simmonds) Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better.…
Second Annual Conscious Choice Awards: Discover the Nominees and Cast Your Vote
By Sitetrail Research Team The Second Annual 4BIDDEN Conscious Awards are just around the corner, hosted by Billy and Elisabeth Carson. This year, the renowned…