How to Travel Through Greece on a Budget: Tips for Affordable Adventures
By Full Editorial Greece is a stunning destination filled with rich history, beautiful landscapes, and delicious cuisine. Traveling through Greece on a budget is entirely…
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Media Briefing: Reliant on search, haunted by AI: publishers at a crossroads
By Jessica Davies This week’s Media Briefing looks at publishers facing the slow erosion of search referral traffic amid the shift towards generative AI search…
The Upfronts got a taste of the creator economy
By Seb Joseph Creators might be playing cameo roles in this year’s TV and streaming upfront marketplace – but give it time. The spotlight’s inching…
Microsoft Advertising is closing the Xandr DSP, layoffs pending
By Ronan Shields Microsoft Advertising is closing its demand-side platform, with the online giant informing clients the ad tech unit no longer aligns with its…
Why Quirky, Aesthetic Products Dominate Social Media
By News Worth Reading In a scroll-heavy world where attention is currency, it’s not the sleek, polished products that often go viral — it’s the…
Are Your Webinars Not Generating Leads? Avoid These Mistakes
By Nick Nelson Webinars are one of the most valued and impactful content formats in B2B marketing. At a time where featuring authentic, expert voices…
Can brands like American Eagle appeal to Gen Z with Substack?
By Kristina Monllos American Eagle has joined Substack. The retailer is the latest brand to join the platform with its new free newsletter, Off the…
WTF are GEO and AEO? (and how they differ from SEO)
By Jessica Davies Move over SEO — there’s a new game in town. For publishers and writers, the rules of SEO are changing. Future success…
BBC Studios, NBCUniversal and Genius are 2025 Digiday Media Awards winners
By Digiday Awards This year’s Digiday Media Awards winners celebrate the power of partnerships and emerging technologies. Across the 2025 winners, themes include a continued…
Does Quora work for marketing?
By lbrowning@hubspot.com (Laura M. Browning) SEO is dead, long live SEO! That’s how it feels, at least, as both AI-powered search and user-generated content take…