Business Innovation: How Artificial Intelligence Is Changing Business
By Adam
Business innovation and artificial intelligence have seen such a drastic change that they are inseparable today. A typical example is a chatbot that your favorite brand uses on their website to interact with you. Other examples include AI-powered applications that help marketing teams to personalize each customer experience. Today, small businesses have created a separate market for themselves using the right marketing strategy and artificial intelligence. During the last decade, the progress in AI has transformed how ideas, inventions, and innovations happen.
How machine learning can help your business innovation planning
Today, machine learning is a critical component of business innovation. Machine learning massively helps when you have repetitive processes that need automation, but it is complicated for automation using traditional programming.
Such places in your business where you need to look through large amounts of data and decide quickly about each data set is suitable for machine learning and application. It will save the business both time and money.
Businesses can also use machine learning to transcribe audio to text, recognize objects in pictures, or understand if the user comments are positive or negative.
The forthcoming data challenges for businesses
As the pandemic turns the world upside down, businesses across the globe will experience massive changes and challenges. But automation will remain the constant factor and be at the center of everything. Automation through artificial intelligence translates to growth that is solely dependent on intelligence gained from data via social media, connected devices, and other means that possess the capability to revolutionize business models.
With a massive amount of data collecting within various industries daily, some questions that we must understand are:
- How does the new data-driven intelligence offer new opportunities and risks to businesses? And,
- What kind of consequences could each market (existing and new) expect from this data-driven environment?
Today, businesses are grasping the implications of this maturing AI-driven automation ecosphere. The relationship between information, data, and intelligence is complex and sometimes indirect. Still, the stride and force that automation will imply will garner new opportunities and challenges for all businesses.
Transforming business models
With the world coming closer and closer through technology, businesses today have the opportunity to collect more data, analyze it, and innovate. It means, industries will witness a staggering evolution:
- Faster marketplace
- Better operation
- Business diversity
- Profit growth across different industries
- Informed consumer, and
- Dynamic business operation
Some examples of AI changing businesses
Virtual Assistance
Chatbots in various websites are becoming common today, helping businesses enhance their customer service. Several brands are either investing in artificial intelligence for virtual assistance or are planning. While others fear the idea of customers interacting with bots will fail, some are optimistic about the potential of machine-driven assistants with human-driven customer service.
Process automation
Automation is one area that has witnessed a staggering rise in the last decade. People are innovating different automation tools for various applications and industries. While home appliances were the first automation tools, industrial robots are the latest. Today, AI-enabled robots are working side by side with humans in various industries.
Personalized customer experience
Using artificial intelligence, businesses/companies can provide a better-personalized customer experience to …read more
Source:: Social Media Explorer