I Tried 5 AI Logo Generators. Here's My Favorite
By esantiago@hubspot.com (Erica Santiago)
Welcome to “I Tried…,” the series where I try different marketing tools and strategies so you don’t have to. In this series, I document my experience and let you know if a tool or strategy is worth your time.
AI and marketing are becoming like peanut butter and jelly—inseparable.
According to our complete guide to AI in digital marketing, 64% of marketing professionals say they use AI in some form in their jobs. Specifically, 38% say they use it in content creation.
With AI becoming so entrenched in marketing, I became curious about its use in one of the most defining aspects of marketing—brand logos!
After a quick Google search, I found 5 AI logo generators, and I tried them all to see which one is the best and whether I would recommend using AI logo generators at all.
Keep reading to learn what I found:
How I Tested AI Logo Generators
Testing these generators was pretty simple. I thought up a business called Eri’s Cat Cafe because if you know me, then you know I love cats—and I would definitely be the owner of an adorable cat cafe in another universe.
I then entered the name of my cafe into the generators and followed each step to create my logo. I also timed how long it took to generate the logos and took into consideration aesthetics and customization options.
By the end of this blog post, you’ll know which one is my favorite and if I would recommend using an AI logo generator for your organization or business.
5 AI Logo Generators
Here are the five AI logo generators I tested and my experiences with each.
1. Adobe Express Logo Maker (BETA)
Price: Free, but you must sign up for Adobe Express to download the logo.
Using Adobe Express Logo Maker is simple and fast. After entering my business name, industry, and slogan, I simply choose the style I want for my logo. I can choose between:
- Elegant
- Organic
- Bold
- Minimal
I chose Organic for my style. From there, Adobe displays various icons I can incorporate into my logo. I could have gone with a coffee-themed icon, but it’s a cat cafe, so I chose two adorable fluffy cats.
Once I chose my icon, I scrolled through various customizable sample logos before settling on one I liked.
Now, it’s time to design. The icon of my choice is incorporated into my logo, and I can move it around the page as I see fit. I can also move the text and change its font and size. By clicking the color tab, I can cycle through different color palettes until I find one I like.
Then, bam! I have my logo. Adobe Express’ Logo Maker is free; however, you must have an account to download your creation.
Pros: Adobe Express’ Logo Maker is simple, user-friendly, and fast. I timed how long it took to design my logo, which only took …read more
Source:: HubSpot Blog