WPP’s ‘unacceptable’ results show scale of turnaround challenge facing new boss Cindy Rose
By Sam Bradley
Nobody said it was going to be easy.
But WPP’s latest set of results, released earlier today, reveal the full scale of the task facing former Microsoft exec Cindy Rose if she’s to turn the company around.
The firm raked in £3.2 billion ($4.27 billion) in revenue in the third quarter, but like-for-like revenue less pass through costs (roughly equivalent to net revenue) fell 5.9% in Q3 and 4.8% for the year overall so far. And organic growth expectations for the full year have been revised downwards again, with the company now expecting an overall decline of 6%.
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Source:: Digiday
