Special report: The third-party cookie primer
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Source:: Digiday
Continue reading this article on digiday.com. Sign up for Digiday newsletters to get the latest on media, marketing and the future of TV.
Source:: Digiday
By Kimeko McCoy As the third-party cookie fades, advertisers have started shoring up their first-party data, more seriously harvesting it (and sometimes peddling it for…
By Seb Joseph Google is delaying the end of third-party cookies in its Chrome browser — again. In other unsurprising developments, water remains wet. The announcement…
By Julia Tabisz Interested in sharing your perspectives on the media and marketing industries? Join the Digiday research panel. The second half of the year…
By Kristina Monllos The long saga of Google’s third-party cookie crumble has come to an end. The tech behemoth has stopped kicking the can down…
By Ronan Shields After more than half a decade of delayed timelines, government oversight and industry infighting, Google has fulfilled many expectations: a u-turn on…



