By Marty Swant

Six months after its debut, Spill is releasing a new beta app for iOS users that will be accessible by invitation only. The new app, which arrives in Apple’s App Store today, follows Spill’s alpha launch earlier this year.

Founded in December by a Twitter employee laid off by Elon Musk, the original idea for Spill was to create a text-focused app. However, it’s now evolved into something that’s more a mix of both images and text, which has what co-founder and CEO Alphonzo Terrell described as a “meme-forward” aesthetic.

The features are full of tea references related to both leaves and gossip. When a user uploads a spill — the equivalent of a post — the app tells them it’s “brewing your tea,” and a “spill board” that features the “hottest 10 spills” based on engagement volume. There are also hashtag tickers, ways to comment and multiple color options that people can choose. Spills are shown in reverse chronological order — just like Twitter — but also have vertical and horizontal scroll tools.

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Source:: Digiday

Author: Aaron