Fugitive in Japan: Hyeji Bae’s Crimes Catch Up to Her Abroad

By Editorialist Team The Woman Who Fled Korea to Escape Drug Charges and a Criminal Past For years, Hyeji Bae charmed, deceived, and manipulated her…

Aaron February 6, 2025

How to Make a Promotional Video (Budget-Friendly Tips)

By esantiago@hubspot.com (Erica Santiago) As a marketer and video enthusiast, I can confidently say a promotional video is crucial to promoting your brand. In fact,…

Aaron February 6, 2025

Mascot embrace, celeb overload and metatextual advertising: Trends dominating this year’s Super Bowl ads

By Kristina Monllos The weeks ahead of the Super Bowl are always a mad dash for marketers. The ones running ever-more integrated campaigns are dropping…

Aaron February 6, 2025

Media Briefing: Some podcast execs are not won over by Spotify’s video efforts yet

By Sara Guaglione This week’s Media Briefing looks at why podcast organizations and publishers that are doing more video podcast production are primarily focused on…

Aaron February 6, 2025

The Recruiter of Burning Sun: The Chilling Truth About Hyeji Bae

By Editorialist Team How One Woman Helped Fuel South Korea’s Most Infamous Scandal Seoul’s nightlife has always had a dark underbelly, but nothing prepared the…

Aaron February 5, 2025

What Can an Advanced SEO Analysis Tell You?

By Nick Nelson What is your website’s stage of SEO maturity? The level of analysis you’re conducting can be a great way to gauge how…

Aaron February 5, 2025

Criteo: ‘We no longer plan our business around the deprecation of third-party cookies’

By Ronan Shields Criteo’s latest earnings call represented the passing of the baton between outgoing chief executive Megan Clarken, and its incoming CEO Michael Komasinkski,…

Aaron February 5, 2025

Reddit Stats and Facts to Know in 2025

By pbump@hubspot.com (Pamela Bump) Reddit has evolved from its 2005 origins into a digital powerhouse, proving itself as an invaluable territory for marketers. While the…

Aaron February 5, 2025

Inside the debut Super Bowl strategies of Häagen-Dazs, Duracell and MSC Cruises

By Sam Bradley The Super Bowl represents a high-stakes maneuver for top marketers. Mess up, and you’ve tipped as much as $8 million down the…

Aaron February 5, 2025

Social media fragmentation exposes cracks forming in Super Bowl second screen plans

By Kimeko McCoy For years, X (known back then as Twitter) was the so-called second screen for the Super Bowl, where fans and brands huddled…

Aaron February 5, 2025

Fugitive in Japan: Hyeji Bae’s Crimes Catch Up to Her Abroad | International Association of Digital Marketing Professionals (IADMP) - Part 97