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      1. /
      2. These Are the Top...
      3. /
      4. Page 81

    These Are the Top Types of Influencer Content That Drive Sales and Influence Purchase Decisions | International Association of Digital Marketing Professionals (IADMP) - Part 81


    ALREADY A MEMBER? SIGN IN JOIN IADMP

    These Are the Top Types of Influencer Content That Drive Sales and Influence Purchase Decisions

    By Alex White Would you trust a mechanic or an actor for car-buying advice? One has expertise, the other has fame — but both are…

    Aaron March 26, 2025

    10 Excellent Examples of Video Marketing on Facebook

    By ryan@lookcast.com (Ryan Philemon) For my company’s video marketing campaigns, Facebook is a natural choice. As the second-most widely used social media, the company inspires…

    Aaron March 26, 2025

    Why Everyone Is a Social Media Entrepreneur Right Now — Trends You Need to Know

    By Brianne Garrett In TikTok’s early days of mostly dance challenges and lip-syncing exchanges, Shola West, a Gen Z career advocate, speaker and educator, spotted…

    Aaron March 26, 2025

    Why 1440 prefers CPMs for its newsletter business over other pricing models

    By Alexander Lee As 1440 looks to grow its advertising business, the newsletter company is laser-focused on the CPM pricing model. Founded in 2017, 1440…

    Aaron March 26, 2025

    Fast Company and Inc. tighten up paywalls to grow consumer revenue amid traffic volatility

    By Sara Guaglione Fast Company and Inc. are tightening up their paywalls. Up until a few weeks ago, the Mansueto Ventures-owned publishers would put one…

    Aaron March 26, 2025

    Snapchat, LEGO, Disney and Courageous Studios are among the 2025 Digiday Media Buying and Planning Awards finalists

    By Digiday Awards The Digiday Media Buying and Planning Awards recognize companies, campaigns and technology that have been most successful in the modern media landscape.…

    Aaron March 25, 2025

    Morning Brew's Co-Founder on The Three Channels That Will Win 2025 (Plus, How to Craft a Voice That Stands Out)

    By Caroline Forsey All I have to show from my college days is a questionably long Facebook album titled “For the Nights I’ll Never Remember,…

    Aaron March 25, 2025

    CMOs are winning trust but still falling short in transforming companies, according to CEOs

    By Michael Bürgi Boston’s Charles River may be famous for rowing, but it can be a single-person or multi-person sport. And, as Boston agency Boathouse’s…

    Aaron March 25, 2025

    Mythbuster: Here’s what ‘agentic’ AI actually means for advertisers, agencies and publishers

    By Sam Bradley Forget chatbots and prompt engineering — “agentic” is the latest AI buzzword to captivate and confuse marketers and media execs.  In recent…

    Aaron March 25, 2025

    Building a Robust Content Ecosystem: Why and How

    By Harry Mackin There’s so much content out there. So, so much content. As a brand, creating more of it without clear direction and purpose…

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