By Krystal Scanlon Some companies just don’t lose – even when the market is in free fall. Amazon’s ads business is proof, cruising steadily while…

By Ronan Shields AI didn’t dominate the chatter at Possible like some expected but when it did surface, the tone had shifted: marketers are no…

By Alexander Lee Roblox partner Super League, a metaverse production company, today has acquired fellow Roblox specialist Supersocial, for an undisclosed sum, as it seeks…

By Sara Guaglione This week’s Media Briefing looks at The Washington Post’s deal with OpenAI to use the news org’s content in its ChatGPT search…

By Krystal Scanlon Linda Yaccarino continues to cast X as the anti-media media company — a disruptive alternative to what she and Elon Musk believe…

By Krystal Scanlon Linda Yaccarino continues to cast X as the anti-media media company — a disruptive alternative to what she and Elon Musk believe…

By Keen Decision Systems Bradley Keefer, CRO, Keen Decision Systems Legacy media mix planning software remains widely used across agencies. These tools offer a structured…

By Headlines Team Car accidents are an unfortunate reality that many individuals will experience at some point in their lives. While the physical and emotional…

By Warner Bros. Discovery This State of the Industry Report, sponsored by Warner Bros. Discovery, explores how marketers, retailers and agencies have used contextual commerce…