‘Trade Desk is the Spirit Airlines of the DSP world’: Overheard at the Digiday Programmatic Marketing Summit
By Kimeko McCoy For all the hubbub around Google’s return to third-party cookies in Chrome (for now), it seemed to be the last thing anyone…
By Kimeko McCoy For all the hubbub around Google’s return to third-party cookies in Chrome (for now), it seemed to be the last thing anyone…
By Michael Bürgi NewFronts week is done, and the video ad marketplace is about to hear from the veteran TV sellers of linear, cable and…
By News Edition As more and more adults become sexually active, it is important to keep in mind the best practices for leading a healthy…
By amiller@kicksta.co (Alexz Miller) Every marketing campaign I’ve participated in has always had social media at its core. It’s no shock — over five billion…
By Krystal Scanlon Nearly a year after he left Netflix, ad industry veteran Peter Naylor is back as a board member at ad tech business…
By Digiday Editors Related Insights The Programmatic Marketer Advertisers put SSPs and curators under the microscope in sell-side push for ad tech fee transparency Read…
By Ronan Shields Related Insights The Programmatic Marketer The Trade Desk stumbles, and the ad tech world cheers — maybe too soon Read More Maybe…
By Brianne Garrett Personalized experiences are becoming increasingly important to customers — and marketers are listening. Just look at Imañya James, a product and marketing…
By Kristen Baker I can’t imagine any company today experiencing substantial growth without proper social media advertising. Advertising is how businesses promote themselves and what…
By Marty Swant Uber’s ads business now has an annual run rate of $1.5 billion — up 60% from its where it was a year…