By Michael Bürgi I’ve written before that it feels as if 2022 may be the year of the independent agency. One Los Angeles independent, Exverus…
By Michael Bürgi In this season of tectonic change in the world of media around tracking — from cookie deprecation to Nielsen’s continued ratings depreciation…
By Adam Mariana Vishegirskaya standing outside of a Mariupol bombing damaged maternity facility … [+]Ukraine. 9 March 2022. Vishegirskaya survived shelling, and then gave birth…
By Harry Mackin B2B marketing has a content problem: there’s more of it all the time… and the people we actually want reading it have…
By Mary Smith Social Entrepreneurship Social Entrepreneurship is defined as the process by which individuals, startups and entrepreneurs develop and fund solutions that directly address…
By Ben Holding Talbott Roche, CEO and president, Blackhawk Network A marketer’s holy grail is deeply understanding the end-users of their company’s products and services.…
By weidertgroup.intern@gmail.com (Jamie Cartwright) Creating a great PowerPoint presentation is a skill that any professional can benefit from. The problem? It’s really easy to get…
By lkolowich@hubspot.com (Lindsay Kolowich Cox) If you had to guess, how many email newsletters do you think you’re subscribed to? Ten? Twenty? Fifty? To be…
By Lane Ellis B2B Marketers’ Biggest Demand Generation Challenges 68 percent of B2B marketers say that email is their top channel choice for demand generation…
By jim cooper Even as the hype around blockchain and the NFT marketplace climbs to a fevered pitch, some in the media and marketing space…
