How to Use the If Function in Google Sheets

By mbretous@hubspot.com (Martina Bretous) One of the most valuable functions in Google Sheets is the “IF” functions. Imagine you want to be able to quickly…

Aaron April 8, 2022

B2B Marketing News: B2B Content Consumption Report, Twitter Adds Editing, CMOs Expanding Budgets, & Brands’ Mobile Ghosting

By Lane Ellis Key Takeaways From NetLine’s 2022 State of B2B Content Consumption and Demand Report When it comes to the top formats in B2B…

Aaron April 8, 2022

Food52 lays off 20 people in company restructuring

By Sara Guaglione Food52, the food and home goods publisher and commerce site, let go of 20 people on Wednesday afternoon in a company reorganization,…

Aaron April 8, 2022

From last mile to last aisle: Omnicom Media Group sets up first programmatic PMP for retail place-based screens

By Michael Bürgi Omnicom Media Group, Digiday has learned, has set up an out-of-home focused programmatic private marketplace that harnesses some 80,000 point-of-purchase screens across…

Aaron April 8, 2022

Billionaire Investor Ron Baron Remains Bullish On Tesla But Calls Musk’s Twitter Stake ‘Meaningless’

By Adam The topline Billionaire investor Ron Baron, one of Tesla’s largest shareholders, told CNBC in an interview Thursday that Elon Musk’s roughly $3 billion…

Aaron April 7, 2022

5 Tips for Selling Luxury Products on Instagram

By Doug Brown Instagram is a quintessential part of our lives and the e-commerce world. One of the fastest-growing market hubs, Instagram generated an estimated…

Aaron April 7, 2022

Elon Musk Updates Paperwork On Twitter Purchase As Employees Reportedly Raise Concerns

By Adam Topline Billionaire Elon Musk has not sold part of his newly-acquired stake in Twitter, he confirmed on Wednesday, while insiders reportedly voice concerns…

Aaron April 7, 2022

10 Best Ecard Makers to Show Your Customers You Care

By ahussain@hubspot.com (Anum Hussain) According to HubSpot research, 93% of customers are likely to make repeat purchases with companies that offer excellent customer service. With…

Aaron April 7, 2022

Case Study: How Dotdash Meredith is reorganizing after the merger

By Sara Guaglione Nearly four months after Dotdash and Meredith officially merged, the company has been challenged to integrate the two organizations — separated in…

Aaron April 7, 2022

IAB PlayFronts takeaways: Game advertising has arrived — and brands are playing catch-up

By Alexander Lee Gaming has arrived as both a pillar of popular culture and source of advertising inventory, but some brands and agencies still struggle to…

Aaron April 7, 2022

How to Use the If Function in Google Sheets | International Association of Digital Marketing Professionals (IADMP) - Part 563