‘I feel disposable’: Confessions of a transgender Target employee after DEI pullback

By Mitchell Parton This story was first published by Digiday sibling ModernRetail In an email to employees in May, after pulling back on some diversity,…

Aaron June 13, 2025

WTF is sell-side decisioning?

By Tim Peterson This video is sponsored by Index Exchange. For more information about sell-side decisioning, check out this report. A lot of decisions are…

Aaron June 12, 2025

WTF is sell-side decisioning? | How SSPs are making programmatic more valuable and efficient

By Index Exchange This WTF guide, sponsored by Index Exchange, explores what sell-side decisioning is, how it is reshaping the programmatic supply chain and how…

Aaron June 12, 2025

I run a zero-employee marketing agency entirely with AI tools — here’s how

By Barbara Jovanovic A few years ago, I was head of content at a health insurance company — a role that required a team of…

Aaron June 12, 2025

Known quietly grades the work of bigger agencies as it tries to empower the word ‘agency’

By Michael Bürgi The folks at independent agency Known have always done things a little differently. Digiday first wrote about Known as having built an…

Aaron June 12, 2025

Some WPP clients see a risk in Mark Read’s exit, others see a reset

By Seb Joseph The decision to leave was already on the table. For months, senior marketers at one of WPP’s clients had grown frustrated with…

Aaron June 12, 2025

Recognizing the Signs of Narcissism On Social Media

By News Edition People often casually refer to selfish behavior as being “narcissistic” but true narcissism runs much deeper. People with Narcissistic Personality Disorder (NPD)…

Aaron June 11, 2025

How brands are extending social influence and commanding cross-platform conversations

By Alliant Dave Taylor, Chief Product Officer, Alliant The days of influencer marketing as an auxiliary tactic, rather than an integrated part of a broader…

Aaron June 11, 2025

What LinkedIn’s New Influence Report Tells Us About Building Trust in B2B Marketing

By Nick Nelson LinkedIn just released its new 2025 B2B Marketing Benchmark: The Influence Report (pdf) featuring in-depth analysis from authors Mimi Turner and Jann…

Aaron June 11, 2025

The HubSpot Blog’s AI Trends for Marketers Report [key findings from 1,000+ marketing pros]

By esantiago@hubspot.com (Erica Santiago) With 66% of marketers globally using artificial intelligence in their roles, it’s no longer a matter of if you should use…

Aaron June 11, 2025

‘I feel disposable’: Confessions of a transgender Target employee after DEI pullback | International Association of Digital Marketing Professionals (IADMP) - Part 55