By Headlines Team A successful product launch, a new partnership, a significant milestone all begin with a carefully formed announcement. The traditional work of getting…

By Michael Bürgi Omnicom this week is in the midst of announcing several of what it says are first-mover partnerships with major platforms, having just…

By Digital Editor Rejection is an inevitable part of business, whether it’s turning down a job applicant, declining a partnership, or saying no to a…

By Michael Bürgi Cannes Lions is officially underway, and holding company Omnicom is wasting little time forging ahead with unveiling partnerships with major publishers and…

By Michael Bürgi There’s a threat to the creative side of the agency business, and it’s called generative AI. News announcements in the past few…

By Adam In today’s hyper-competitive marketplace, the key to driving revenue is about effectively reaching and engaging your audience. While many businesses employ various marketing…