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      1. /
      2. ‘Hits the sweet spot...
      3. /
      4. Page 520

    ‘Hits the sweet spot of our millennial target’: Why the Almond Board of California is partnering with Marvel Studios | International Association of Digital Marketing Professionals (IADMP) - Part 520


    ALREADY A MEMBER? SIGN IN JOIN IADMP

    ‘Hits the sweet spot of our millennial target’: Why the Almond Board of California is partnering with Marvel Studios

    By Julian Cannon The Almond Board of California, a non-profit organization that supports Almond growers founded in 1955, wants more millennials and younger demographics to…

    Aaron July 8, 2022

    Mouse House Under Attack – Disneyland’s Instagram And Facebook Accounts Hacked

    By Adam Thursday morning saw the Disneyland Instagram account and Facebook accounts taken over by a … [+]Self-proclaimed “super hacker” (Photo: David McNew/Getty Images). Getty…

    Aaron July 7, 2022

    How to Do an Effective SWOT Analysis for Your Marketing Campaigns

    By Neil Patel An example a net promoter score, which is a useful tool when finding strength data. Pull campaign data from separate tools into…

    Aaron July 7, 2022

    Capturing, activating and managing first-party data for a cookieless world 

    By Ben Holding Ashlea Cartee, product marketing manager of consent & preferences, OneTrust According to a recent Gartner report, only 36% of marketers indicated they…

    Aaron July 7, 2022

    You really do need to spend money to make money – Nielsen

    By Adam Advertising can be a big commitment. However, it can also prove costly. And while we know that brands are prioritizing their brand awareness…

    Aaron July 7, 2022

    Business Strategy: What It Is & How to Build an Effective One

    By cchi@hubspot.com (Clifford Chi) In the business world, professionals are obsessed with tactics because they can help them meet their short-term goals. But if all…

    Aaron July 7, 2022

    How to Calculate Your Web Traffic to Increase Website Revenue

    By jrumberger@hubspot.com (Jana Rumberger) You want to know how to calculate website traffic. That’s smart since your website’s value is both the traffic AND the…

    Aaron July 7, 2022

    House of Highlights’ creator-led content triples revenue

    By Sara Guaglione Bleacher Report’s social-first sports vertical House of Highlights is producing more creator-led content to establish more franchises and increase its ad revenue.…

    Aaron July 7, 2022

    How beauty brands are confronting the reality of providing abortion access

    By Priya Rao This Beauty & Wellness Briefing was first reported on, and published by Digiday sibling Glossy. As Americans confront a post-Roe world, organizations…

    Aaron July 7, 2022

    6 Product Marketing Strategies That Will Get You More Sales

    By Neil Patel An example of effective product marketing from Poo-Pourri. How can other brands, even those with less taboo products, learn from Poo Pourri’s…

    Aaron July 6, 2022
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