The Guardian will be paid for permitting the collection of contextual data on its site
By Seb Joseph This is a publisher-ad tech story with that rarest of things: a happy ending. And it starts, like all these stories do,…
By Seb Joseph This is a publisher-ad tech story with that rarest of things: a happy ending. And it starts, like all these stories do,…
By Sara Guaglione CNN went live with a new content management system called Stellar on Tuesday, created in-house by CNN’s product & technology team. The…
By Kayleigh Barber This week’s Media Briefing looks at how publishers are trying to improve their chances of securing advertising campaigns in Q2, after noting…
By lalfred@hubspot.com (Lestraundra Alfred) Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s…
By Adam Matt Walsh is an anti-trans journalist for The Daily Wire, which is a conservative news source. … [+]A rally in Nashville Tennessee against…
By Alliant Matt Frattaroli, vice president, digital platform and agency partnerships, Alliant In a year of economic uncertainty and the rapid evolution of advanced technologies,…
By Michael Bürgi Retail media networks and the powerhouse retailers behind them took the mic at the inaugural Possible conference and expo in Miami yesterday,…
By Art Allen As a content marketer, it’s my job to take the axiom “no stupid questions” to heart. And when it comes to answering…
By Antoinette Siu As augmented reality becomes more accessible, agencies are partnering with sports teams and entertainment venues to engage consumers with mixed reality experiences.…
By Tim Peterson While overall TV viewership slipped a bit, how people spent their time watching TV remained largely consistent. Despite streaming ceding share for…