By Seb Joseph Whenever a company goes bust in ad tech, the term sequential liability tends to get bandied about. The demise of MediaMath is…

By Adam In the current age, it’s harder and harder to determine when AI was involved in creating content. Labels are used to identify such…

By Katelyn Drake The ever-changing landscape of B2B marketing demands continuous adaptation. Amidst the influx of competitors, new products, mediums, and challenges, one strategy stands…

By Marty Swant In case marketers didn’t have enough chatbots to spend time with these days, there’s a new one from the world of e-commerce…

By Michael Bürgi Hang Media thinks it’s found the best way to reach Gen Z, in small groups at a time. If you were a…

By Ronan Shields John (pseudonym) has endured a tumultuous month. It started on a Friday, four weeks ago, when he started his day as an…

By Art Allen At the beginning of July, Meta did something that was sort of genius. Instead of just launching a new social media platform…