InMobi acquires Quantcast’s consent management platform as ad tech M&A dry spell heats up
By Seb Joseph In this week’s episode of ad tech M&A, InMobi has acquired Quantcast’s consent management platform. Riding the wave of recent dealmaking, this…
By Seb Joseph In this week’s episode of ad tech M&A, InMobi has acquired Quantcast’s consent management platform. Riding the wave of recent dealmaking, this…
By Digiday Awards Micro-personalization with AI, e-commerce technology, privacy compliance and partnerships proved the driving factors for success in this year’s Digiday Technology Awards shortlist.…
By esantiago@hubspot.com (Erica Santiago) Facebook has been around for almost 20 years, and with newer platforms like TikTok and Threads on the rise, you may…
By jpritikin@hubspot.com (Jordan Pritikin) As email marketers, one of the key metrics we use to determine if our audience is actually reading our content is…
By Tim Peterson Subscribe: Apple Podcasts • Stitcher • Spotify For all the attention being paid to X (née Twitter) these days, Ariel Sims is…
By Sara Guaglione Publishing executives used their companies’ latest earnings calls to continue discussing the opportunities and challenges around generative AI technology and its impact…
By Caroline Forsey Whether you’re an entrepreneur looking for investors for your small business or the CEO of a large corporation, an executive summary can…
By esantiago@hubspot.com (Erica Santiago) How you use Google will change as the search engine rolls out Google Search Generative Experience (SGE). SGE is Google’s way…
By Caroline Forsey At HubSpot, we are optimistic about the future of SEO — but we’re also preparing for many major shifts over the next…
By Lee Odden When you think of B2B Marketing do you think “blandscape”? Maybe “boring to boring”? Or do think of an exciting opportunity to…