By Sara Guaglione Publishers are still feeling the effects of a change Facebook made in May that caused a steep decline in referral traffic to…

By Alexander Lee With Pokémon Go revenues falling year-over-year, Niantic, its developer, is looking beyond its popular augmented reality game to generate profits. Last Friday,…

By Zofia Zwieglinska Subscribe: Apple Podcasts • Stitcher • Spotify NFTs may be dead, but digital fashion that can be worn in the metaverse is…

By Marketecture Produced in partnership with Marketecture The following article highlights an interview between Dr. Mark Grether, vice president and general manager at Uber Advertising,…

By Nexxen In the last year, platforms on both the buy- and sell-sides of the ad tech industry have been actively working to disintermediate one…

By Michael Bürgi The calendar year’s fourth quarter has just begun — and it will be make or break for many publishers, platforms and networks…

By Kayleigh Barber A new definition for made-for-advertising sites has officially been released by a group of trade organizations. For months, the term made-for-advertising (MFA)…