By Blis Abigail Roulston, vp of marketing, Blis The growth of connected TV has been nothing short of explosive. Viewers are streaming more content on…

By Seb Joseph When Google recently claimed that its AI Overviews are driving “more queries and higher quality clicks”, it struck a nerve. Too many,…

By Ronan Shields The public markets can be a cold, unforgiving place, with The Trade Desk’s fortunes on the Nasdaq alone this year a prime…

By Experian Marketing Services Drew Stein, Audigent managing director, Experian Marketing Services Curation, the packaging of audience and programmatic supply chain data against ad inventory…

By Ronan Shields Magnite issued its latest financial results yesterday, revealing that it generated more than $173 million in revenue, a 6% increase year over…

By Full Editorial Photo by: Darlene Alderson You’re putting time, energy, and budget into SEO – publishing content, fine-tuning web pages, and working on backlink…

By Full Editorial The modern-day online world is high-paced and, therefore, digital marketing can no longer be considered a luxury but a necessity. Digital transformation…

By Seb Joseph With Linda Yaccarino out of the picture, Elon Musk is once again acting as X’s main conduit to marketers. He made that…