By Lane Ellis How Do B2B SaaS Companies Determine Pricing? [Report] 43 percent of software as a service (SaaS) leaders have said that they use…
By Sara Guaglione Future plc’s chief financial and strategy officer Penny Ladkin-Brand announced yesterday that she is stepping down from the company’s board next year,…
By Marty Swant Naming new companies and new products in new categories is something Lexicon CEO and Founder David Placek has done for decades. His…
By Adam The internet has made it easier than ever to start a business. You can promote your services and connect directly with customers around…
By Alexander Lee Today, Dec. 7, marks the release of “Lego Fortnite,” a collaboration between the popular Danish toy brand and Epic Games. The launch…
By Sara Guaglione In this week’s Media Briefing, publishing executives share how the task forces they created earlier this year to oversee generative AI guidelines…
By Kristina Monllos The rapid growth of retail media networks in recent years has certainly created more competition for marketers’ retail media ad dollars. And…
By Eyeota While the marketing landscape has been in a state of upheaval for years now, in 2024, there will be a collision of multiple…
By Spotify Advertising Emma Vaughn, head of advertising business development and partnerships, Spotify In 2023, the world went pink in the wake of the release…
By Andie In the digital landscape, blogging is a powerful tool. Notably, 77% of total internet users read blogs, illustrating the popularity of this medium.…
