AI to take center stage at Possible conference this week

By Michael Bürgi Considering the wide range of possible topics, it comes as little surprise that AI will dominate the second annual Possible conference and…

Aaron April 15, 2024

Dr. Venus Nicolino Talks First Dates, Sex, and Red Flags

By Mary Smith Times change, societies evolve, and last year’s hot garbage is this year’s haute couture. But one aspect of life remains persistently unchanged:…

Aaron April 12, 2024

Connecting the Dots: Uniting SEO and Social Media Strategies for Stronger Brand Identity

By Gesten van der Post In the fast-paced digital marketing domain, search engine optimization (SEO) and social media represent two fundamental elements that shape a…

Aaron April 12, 2024

5 Psychological Tactics to Write Better Emails

By Phill Agnew Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. I’ve…

Aaron April 12, 2024

The Science of Productivity: How to Get More Done in a Day

By Kayla Schilthuis-Ihrig It’s estimated that a shocking 60% (or less) of work time is spent productively, according to Atlassian. Time is our scarcest resource,…

Aaron April 12, 2024

Boosting Online Presence with Engaging Facebook Video Ads

By Gesten van der Post With the development of the digital era, the competition to attract the internet audience has become very sharp. Both large…

Aaron April 12, 2024

Can AI analyses about AI content reveal anything about AI and copyright?

By Marty Swant What happens when artificial intelligence analyzes human thoughts about AI and copyright? As tech giants and startups alike move forward with AI…

Aaron April 12, 2024

‘More distrust in the marketplace’: Agency execs press pause on Forbes spend after domain spoofing report

By Kayleigh Barber Amid all of the concerns that the made-for-arbitrage (née made-for-advertising) crackdown would unfairly impact premium publishers, Forbes has been called out by…

Aaron April 12, 2024

Why connectivity is critical for clean rooms to turn signal loss into signal gain

By LiveRamp Travis Clinger, Chief Connectivity and Ecosystem Officer, LiveRamp Clean room technology is an increasingly important tool for marketers to turn signal loss into…

Aaron April 11, 2024

Dove pledges not to use AI in communications, spurring marketers to think about AI and ‘brand ethos’

By Kristina Monllos As generative AI continues to evolve, marketers are faced with a choice: Does using the technology in marketing and advertising make sense…

Aaron April 11, 2024

AI to take center stage at Possible conference this week | International Association of Digital Marketing Professionals (IADMP) - Part 199