‘It’s in Google’s best interest’: Sources urge more formal Privacy Sandbox legal terms

By Ronan Shields A May outage involving the Google Privacy Sandbox APIs put the stark realities of Google Chrome, the world’s most popular web browser,…

Aaron July 17, 2024

Platforms struggle with misinformation and exploitation amid Trump assassination attempt

By Krystal Scanlon The assassination attempt on former President Donald Trump starkly highlights the razor-thin line between profit and ethics that platforms are precariously tightrope-walking…

Aaron July 16, 2024

‘We’re watching the war’: Tubi hits growth spurt, but isn’t part of the streaming wars, CMO Nicole Parlapiano says

By Kimeko McCoy Subscribe: Apple Podcasts • Stitcher • Spotify Tubi is having a good run. As of May, the free, ad-supported streaming service was…

Aaron July 16, 2024

Social Media Content Creator Tools to the Rescue for Productivity

By Adam A typical obstacle to productivity is procrastination. It can make it difficult to start assignments even when deadlines are approaching. Procrastination can also…

Aaron July 15, 2024

The Customer Hero: Keys to Creating Case Studies That Get Results

By Nick Nelson It’s a content marketing quandary: case studies are widely considered the most effective and impactful B2B content format, but very few of…

Aaron July 15, 2024

In-House vs. Outsourced Community Management: What You Need to Know

By esantiago@hubspot.com (Erica Santiago) As of 2024, 86% of social media marketers say building an active and engaging online community is critical to a successful…

Aaron July 15, 2024

HubSpot’s SERP Secrets: How The HubSpot Blog Is Combatting SERP Volatility

By Meg Prater (she/her) The headlines tell us SEO is dead. The podcast bros tell us AI will make blogs obsolete. Google tells us, “It’s…

Aaron July 15, 2024

How to Explore the Douro Valley – Private Wine Tours From Porto

By Sitetrail Research Team Explore the exclusive world of private wine tours in Porto and Douro Valley, offering a unique blend of cultural experiences, luxury…

Aaron July 15, 2024

Ad execs sound the alarm over Google’s risky Privacy Sandbox terms

By Seb Joseph Add contractual landmines to marketers’ growing gripes with Google’s third-party cookie alternatives. Turns out, if its tech stumbles and a company’s profits…

Aaron July 15, 2024

Confessions of a DTC investor on the difficulty of dealing with the ‘increasingly common’ founder-influencer

By Kristina Monllos The rise of the founder-influencer has been commonplace in recent years, especially for direct-to-consumer brands. As founders grow their brands they at…

Aaron July 15, 2024

‘It’s in Google’s best interest’: Sources urge more formal Privacy Sandbox legal terms | International Association of Digital Marketing Professionals (IADMP) - Part 167