By Celtra This State of the Industry report, sponsored by Celtra, explores how brands and agencies produce and optimize creative digital campaigns to drive performance.…
By Kayleigh Barber More media trends, defined Last week, we covered many of the media industry’s trending words, largely related to third-party cookie alternatives and…
By Doug Brown Social media evidence is not just a casual observation; it can sway court cases and influence outcomes in ways you might not…
By Michael Bürgi They say there’s no such thing as coincidences, right? You can decide for yourself if the new partnership struck between data collaboration…
By Debbie Friez What is B2B influencer marketing? I get asked this question quite often. Especially by non-marketers, who have the assumption I work with…
By rsukhraj@hubspot.com (Ramona Sukhraj) You don’t have to be in marketing to know what it means to “go viral,” but the dream of saying, “My…
By sonia@soniaethompson.com (Sonia Thompson) YouTube growth strategies continue to be a hot topic among marketers. In fact, most marketers plan to increase their YouTube budgets…
By Kimeko McCoy Behemoths like Amazon and Walmart dominate the retail media network landscape. However, that hasn’t stopped smaller players from coming into the space…
By Alexander Lee As more digital creators look to expand beyond the content grind, some are finding that their skills and knowledge are a good…
By Ronan Shields Related Insights The Programmatic Marketer ‘She gets stuff done’: Why Criteo tapped a Nielsen vet to turn around its business Read More…
