By Kimeko McCoy Brands used to carefully curate their social media pages, presenting overly polished content and professionalism. That was then. Now, that pendulum has…
By Kristina Monllos Donald Trump’s return to the White House might shock some – unless you’re tuned into the likes of Adin Ross, Andrew Schulz…
By Headlines Team As digital competition continues to grow, Backspace Marketing has introduced a suite of SEO and social media services tailored specifically for e-commerce…
By Editorialist Team In a world where influencers often feel compelled to fit into trends and algorithms,Leslie Lux has carved out a space that’s entirely…
By kbodnar@hubspot.com (Kipp Bodnar and Kieran Flanagan) As a startup founder or marketing leader, you’ve likely heard the mantra “distribution is everything.” But what does…
By samaresan@hubspot.com (Swetha Amaresan) I recently purchased an adorable cable-knit sweater on TikTok Shop merely because I saw an influencer post about it. The pull…
By Michael Bürgi Jared Belsky’s never been known to be shy, quiet and retiring. The co-founder and CEO of agency group Acadia has always spoken…
By Ronan Shields Last week, Samba TV confirmed its purchase of Semasio, a development that dealmakers hope represents the recent trickle of mergers and acquisitions…
By Editorialist Team In a scandal that has stunned Istanbul’s medical community, Hazem Altal, the former manager of a prestigious hair transplant clinic, has been…
By Alex White Was Benjamin Franklin an influencer or a content creator? On the one hand, he profoundly influenced American ideals of democracy, scientific inquiry,…
