Havas acquires sports marketing agency in first deal following stock exchange debut
By Sam Bradley Havas Media Network has kicked off the new year with an acquisition aimed at deepening its sports marketing expertise and diversifying its…
By Sam Bradley Havas Media Network has kicked off the new year with an acquisition aimed at deepening its sports marketing expertise and diversifying its…
By Sara Guaglione This week’s Media Briefing looks at how the TikTok ban impacted publishers’ onsite traffic and social referrals, as well as what companies…
By Nick Nelson Algorithms. Always-on strategies. Artificial intelligence. The arena of search engine optimization is being transformed by a vast array of different forces –…
By Alex Sventeckis I’ve faced plenty of problems when building content teams. Sometimes, those problems led to outright failures. Content falls flat, email campaigns flop,…
By Alex Sventeckis I’m a tinkerer at heart. As a content marketer, I can’t help it — there’s that perfect word hiding somewhere. That’s the…
By Headlines Team In an age where curated content dominates our screens, young people are increasingly feeling the weight of digital life. Social media, often…
By Kimeko McCoy On Inauguration Day, President Donald Trump signed a flurry of executive orders, including one aimed at the dismantling of government diversity, equity…
By Michael Bürgi Whether on a large scale or small — in this case, medium sized — consolidation continues apace in the media agency world,…
By lbrowning@hubspot.com (Laura M. Browning) I love to do content research — what’s more satisfying than falling down a few Google rabbit holes? (Don’t answer…
By Zeropark Gabriela Cendrzak, content writer, Zeropark, a Commerce Media Tech company In 2025, brands and retailers face a pivotal moment: the end of the…