Meta expands AI image labeling to include AI-generated content from other platforms
By Marty Swant
With AI-generated content spreading across social media, Meta yesterday announced plans to add new policies and detection tool to improve transparency and prevent harmful content. However, some question if the efforts will take effect soon enough or be effective enough to prevent harm.
Facebook and Instagram’s parent company said it will start labeling content generated by other companies’ AI platforms. Along with requiring that people disclose when content includes generative AI features, Meta also will use its own AI technology to identify generative AI content and enforce policies. Changes planned for the “coming months” include Meta labeling images from companies including Google, Adobe, Microsoft, OpenAI, Midjourney and Shutterstock.
“As the difference between human and synthetic content gets blurred, people want to know where the boundary lies,” Nick Clegg, Meta’s president of global affairs, wrote in a blog post. “People are often coming across AI-generated content for the first time and our users have told us they appreciate transparency around this new technology.”
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Source:: Digiday
