Media Briefing: What media execs are prioritizing in 2025
This week’s Media Briefing hones in on the business areas that publishing execs say they will prioritize this year – and what they are leaving behind in 2024.
- Media execs focused on growing engagement, subscriptions, direct ad revenue and reach
- Meta is bringing back political content, Time staffers are concerned about coziness with Trump and more
2025 look-ahead
This year, media companies will focus on growing engagement, subscriptions, reach and direct ad revenue, according to 16 publishing execs.
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Source:: Digiday
