I tried writing a blog post with ChatGPT, Claude, and Gemini — here’s how they stacked up
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A writer who (gasp) used AI to help write? Before you clutch your pearls in my direction, know this — AI, when used as a tool and a creative collaborator, is a fantastic way to brainstorm, outline, and yep, even organize and polish my ideas.
But with all the AI-generated blog posts out there, how do you make sure your new content shares your opinions and sounds like you, not like everyone else on the internet?
Lucky for you, I’ve got you covered. I put a few of the most popular tools to the test to see which could actually help me write a great blog post. So buckle up and read on to find out whether ChatGPT, Claude, or Gemini performed best.
Table of Contents
- AI-Generating Blog Post Ideas
- Outlining the Post
- Writing the Post
- Editing The Post
- Overall Best Blog Post Generator?
- Where These Tools Can’t Replace Humans
Fun fact: I use ChatGPT nearly every day as part of my workflows. Since I pay for it, I haven’t spent as much time with Claude or Gemini. You get to see the behind-the-scenes of my maiden voyage, so to speak, since both have significantly more extensive capabilities than the last time I explored them.
(If you’re a HubSpot user, their AI Blog Writer inside the platform is a great starting point for topic generation, especially when you’re already working within your CMS.)
AI-Generating Blog Post Ideas
Before I go any further, I want to be hyper-clear on one thing: AI cannot read your mind.
It doesn’t know much about you — your tone, style, or how you think. But, give it the right context, and it might quickly catch on that you live for witty headlines and like to show up as helpful and unapologetically direct.
That’s why the first step in my process is setting the stage for expectation, just like you’d do if you were onboarding a new team member.
So before I put these tools to the test, I gave them the same background information, and then fed them the same prompts.
Want to learn more about my approach? I recently wrote about writing on-brand AI content and shared my approach (and included tips from other pros).
Sample Prompts
Here’s the sample prompt I used to introduce myself to the new team members, err… tools.
“Hi [Tool Name]. I’m a marketing strategist and content expert. I write for an audience of business owners, marketers, and creative professionals who want to improve their visibility, connect more deeply with their audience, and use messaging as a lever for business growth.
I have expertise in email marketing, messaging strategy, and using AI tools like ChatGPT and Claude to improve workflows and copy. My style is direct, conversational, and strategic.
My content goals:
- Show my POV and build trust through actionable, lived-experience insights.
- Help my audience write and communicate more …read more
Source:: HubSpot Blog
Author: Aaron
