How to Use Ubersuggest for International SEO Strategy

Thinking about going international, but wondering whether you’ll sink or swim?

As your business has been continually growing, you’ve decided it’s time to go global.

The problem is, you’re worried about your pockets being deep enough for a global marketing budget.

What if I told you a global presence was possible for any business?

It’s all about your strategy.

The global economy offers a wide net of opportunity. However, you’ll want to be equipped before you cast your line out in such a big market.

Think about it this way…

You don’t just have more competitors to face, you have a bigger audience waiting for you.

One essential, but neglected step here is assessing your SEO potential in your target locations and how to build your international SEO strategy.

Let’s get you ready for global growth.

Does Your Business Need International SEO?

Millions of people are searching for a solution your product or business can solve. If you shoot for an international audience, that number can get even bigger.

Going international isn’t a must for every business, though. Some companies cater to certain regions and still see major success. For example, Erewhon is a California luxury supermarket with locations only in Los Angeles. Forbes noticed them after they generated $2,500 in sales per square foot of the market. In 2019, this was four times what the average grocery store’s sales were. They even remained in demand through the pandemic, bolstered by increased interest in organic supplements to fight COVID.

But, in some cases, going international takes businesses to the next level. Companies like Spanx and Whole Foods took international leaps. Today, they’re household names that started off as small businesses.

If you have greater ambitions, international SEO is an ideal strategy to expand your business. It helps your content, products, and services appear in worldwide search results. This isn’t as simple as firing up Google Translate, though.

It’s essential to adapt each piece of content to the audience you are aiming for. This includes your keyword research, the topics you prioritize, and the content style you present. A solid international SEO strategy will help your company reach new markets and multiply revenue.

How Is International SEO Strategy Different Than Domestic SEO Strategy?

The foundation of your international SEO strategy is just like domestic, in that you need to follow a series of best practices. However, how you accomplish those best practices can differ.

The main differences between your domestic SEO strategy and your international SEO strategy include: