How To Use Google Keyword Planner

Worried about your first steps into SEO? There’s a lot to think about, that’s for sure.

For example, you may be thinking keyword research is essential, but a drag on your workflow.

You’re not entirely wrong, but I can make sure you have the tools to speed the research time up.

The Google Keyword Planner (you probably remember it as the Google Keyword Tool) is a fantastic optimization option that you may not be making the most out of.

Trying to reach the front page in Google searches? Understanding the Keyword Planner is essential.

Most people don’t use a tool without looking at a manual.

But it’s even better if someone can explain it to you.

I want to make sure you know how to use Google Keyword Planner to its full potential.

Let me give you that insight, starting with the basics.

What is Google Keyword Planner?

Google Keyword Planner (GKP) is an SEO tool designed to find keywords with sufficient search volume. Finding keywords with enough search volume allows a website to be indexed and ranked.

Whether you are in charge of an active website, blog, or e-commerce site, you can use GKP to

generate more traffic, promote apps, and create paid campaigns, among other uses.

Why is Google Keyword Planner Useful?

The main attraction of Google Keyword Planner is that it is developed by Google itself. You can’t get much better than that in the search engine segment.

“But Neil, aren’t there other keyword planners that do the same?”

Of course, and with great features, but not as complete as Keyword Planner.

The more you explore the tool, the more value you find.

Here’s why it’s an above-average tool.