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How The Trade Desk is evolving its approach to first-party data and IDs | International Association of Digital Marketing Professionals (IADMP)

How The Trade Desk is evolving its approach to first-party data and IDs

Aaron September 14, 2023

By Marketecture

Produced in partnership with Marketecture

The following article highlights an interview between Samantha Jacobson, Chief Strategy Officer of The Trade Desk, and Ari Paparo, founder and CEO of Marketecture. Register for free to watch more of the discussion and learn how The Trade Desk is changing its approach to first-party data management and more.  

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Source:: Digiday

      

Aaron
Author: Aaron

Categories: International Association of Digital Marketing Professionals

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