Words of Business Wisdom From 10 Women Who Inspire Great B2B Marketing

By Elizabeth Williams

2022 Womens History Month Collage

2022 Womens History Month Collage

When I look back at my childhood, my mom, first generation Bachelors degree in tow, worked four days a week. And ‘ran’ the evenings on her own at home while my dad was dairy farming. When she looks back, her mother ran the household and picked up shifts waitressing when the farm wasn’t making ends meet. And before that, working outside the home wasn’t something my great grandmother would have dreamed of.

It is on the backs of everyday women like my mother, and the likes of Sojourner Truth, Elizabeth Cady Stanton, Ruth Bader Ginsburg, among others, that I was able to enter the workforce without a single thought of my gender having an impact on my professional life. While at the same time, knowing I had a real choice of whether to be a stay at home mom, full time employee or somewhere in between.

Not every woman experiences this liberation in the same way I do. And, it is more than just being able to work as a mom that has changed. From voting rights and Title IX to equal pay, women’s rights have come a very long way. AND – still have a long way to go.

So, in honor of Women’s History Month, we’d like to elevate the voices of some of our favorite B2B marketers — who also happen to be women — along with a few others outside of marketing. These 10+ women are inspirations to men and women alike.

Inspiring Business Insight From 10+ Top Women In Marketing & Beyond

B2B Marketers Ann Handley

Ann Handley
Chief Content Officer
MarketingProfs
@AnnHandley

[bctt tweet=”“Brands realize that to trust somebody, you’ve got to know them. And how can you trust a B2B brand unless you sort of see the faces of the people behind the brand?” — Ann Handley @AnnHandley” username=”toprank”]

Ava DuVernay

Ava DuVernay
Filmmaker
@Ava

[bctt tweet=”“Ignore the glass ceiling and do your work. If you’re focusing on the glass ceiling, focusing on what you don’t have, focusing on the limitations, then you will be limited.” — Ava DuVernay @Ava” username=”toprank”]

Sarita Rao

Sarita Rao
President, Integrated and Partner Solutions
AT&T
@saritasayso

[bctt tweet=”“Curiosity is just so important. Because you just never know what you’re going to uncover and when you ask those questions” — Sarita Rao @saritasayso” username=”toprank”]

Dolly Parton
Dolly Parton
Singer-songwriter, Actress, and Businesswoman
@DollyParton

[bctt tweet=”“If your actions create a legacy that inspires others to dream more, learn more, do more and become more, then, you are an excellent leader.” — Dolly Parton @DollyParton” username=”toprank”]

Tyrona Heath
Tyrona Heath
Director, Market Engagement, The B2B Institute at LinkedIn*
@tyrona

[bctt tweet=”“You are not just your job title. Job titles often don’t tell a story about who you are and what you …read more

Source:: Top Rank Blog

      

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