By Seb Joseph
There’s a growing cynicism among agencies, brands and publishers regarding any progress ever being made toward Google’s plan to kill the third-party cookie.
The post Digiday+ Research: Publishers and ad execs grow cynical of third-party cookie depreciation appeared first on Digiday.
Source:: Digiday
By EX.CO (function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(d.getElementById(id))return;js=d.createElement(s);js.id=id;js.src=’https://embed.ex.co/sdk.js’;fjs.parentNode.insertBefore(js,fjs);}(document,’script’,’exco-sdk’)); The post Publishers: Google’s extended third-party cookie deadline should not affect the search for a replacement appeared first on Digiday. …read…
By Max Willens Several publishers have talked about how they plan to remain diligent in their post-cookie planning even after Google pushed its deadline back…
By Max Willens When agencies and advertisers began casting about for replacements to the third-party cookie, many of them pounced on alternate identifiers. And while…
By Julia Tabisz Interested in sharing your perspectives on the media and marketing industries? Join the Digiday research panel. It seems the third-party cookie’s days…
By Julia Tabisz Interested in sharing your perspectives on the media and marketing industries? Join the Digiday research panel. The second half of the year…
