Media Briefing: Mid-year media check-in
By Kayleigh Barber This week’s Media Briefing looks at the top trends within the media industry that took place during the first half of 2023,…
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Meta Officially Launches Threads—Challenging Elon Musk And Twitter
By Adam Top Line Meta’s Threads app, which shares a similar format with Twitter and is widely seen as Elon Musk’s most significant competition since…
Welcome To ‘Threads,’ Facebook’s Twitter Killer
By Adam Meta is Meta’s Twitter rival John Koetsier Meta, Facebook’s parent, released Threads for pre-order at the iOS App Store. A bare-bones website version…
Federal Judge Restricts Biden Administration Communication With Social Media Companies
By Adam [unable to retrieve full-text content] On Tuesday, a federal judge limited the type of contacts that Biden Administration officials and agencies could have…
The 15 Best Excel Alternatives
By Daniel Doan Excel is one of the world’s most popular spreadsheet programs, with an estimated 1.1 billion people using it for data organization, analysis,…
The Ultimate Guide to Marketing Campaigns
By adecker@hubspot.com (Allie Decker) From P&G’s “Thank You, Mom”to Dos Equis’s “Most Interesting Man in the World,”marketing campaigns have a way of sticking with us.…
Growth Strategy: How Content Marketing Propels B2B Brand Growth Today
By Nick Nelson It’s been 15 years since Seth Godin declared that content marketing is “the only marketing that’s left.” Amusingly, Godin had not actually…
MediaMath’s bankruptcy exposes ad tech’s cash flow and credit management challenges
By Seb Joseph The industry was left reeling as news of MediaMath’s imminent bankruptcy sank in at the end of last week. PubMatic took immediate…
The privacy changes as part of Apple iOS 17 and Google’s Chrome could mean a messy month for marketing
By Marty Swant Summer’s here, but July could bring extra clouds for marketers. This month, Apple and Google are both expected to introduce new privacy…
What Elon Musk Is Trying To Do With Twitter Versus What People Actually Want
By Adam Elon Musk, CEO of SpaceX, Tesla, and Twitter. PARIS, FRENCH – 16 JUNE … [+]He makes gestures while attending the Viva Technology event…